| ESOPs - A Tool for Employee Retention |  | 
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 Case Details:
 
 Case Code : HROB028
 Case Length : 11 Pages
 Period : 1990 - 2001
 Pub Date : 2003
 Teaching Note :Not Available
 Organization : Varied
 Industry : Varied
 Countries : India, USA
 
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 << Previous "Options are the best compensation mechanism we have for 
getting managers to act in ways that ensure the long-term success of their 
companies and the well-being of their workers and stockholders." - Brain Hall, Harvard Business School Review, March-April 
2000. "They reward risk, encourage innovation and promote 
creativity by giving every employee a stake in seeing the company succeed. In 
large measure, stock options are the reason U.S. companies - not Japanese or 
European companies - are the world leaders in technology." - Rick White, www.seattletimes.com, March 2002. 
Battling Employee Turnover
	
		| 
During the mid-1990s, corporates across the world were going through a peculiar 
phase - while many of them were downsizing heavily, others were struggling hard 
to hold on to their best employees. As employee turnover rates increased, 
employee retention (especially technically skilled personnel) became one of the 
key issues for companies and human resource (HR) officials across the world. 
 According to an Accenture report1, during 1995-2000, employee turnover in the US 
companies increased by 20% with an annual average rate of 16.5%. The same trend 
was noticed in European companies - turnover rates increased from 10% in 1999 to 
14% (on an average) by 2001.
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	The most disturbing factor for the companies was that 30% of the employees 
	left their job in their first year itself. 
	
		|  | 
			The boom in the information technology (IT) industry in the late 
			1990s was in a major way responsible for this situation. In the 
			1990s, the job market was extremely vibrant and the demand for 
			skilled people reached an all time high during this period. The 
			Internet economy, which led to a spurt of dotcom companies, lured 
			away the best talent from companies by offering huge compensation 
			packages. 
			As a result, companies started paying exorbitant salaries and perks 
			to retain their existing employees. However, after a certain level, 
			even increased salaries could not arrest the employee turnover. It 
			was reported that companies in the Silicon Valley invested around $ 
			4 billion annually to retain employees and still, around 1,60,000 
			jobs were left unfilled. |  Thus, companies across the world began to devise various 
alternative strategies to retain their employees... 
 
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